Thirsk apprentice joins Upex Electrical as AI clears the way for career growth...

Independent electrical wholesaler Upex Electrical has welcomed Lewis Crabtree to its Thirsk team, marking the latest step in its commitment to people-first growth at a time when many businesses are turning to AI to cut headcount.

For Upex, the approach is different. The business has rolled out smart, AI-enabled workflows across sales, marketing, and operations - not to replace people, but to strip out repetitive admin so staff can focus on supporting customers, mentoring apprentices, and developing their careers.

Dan Mooney, Managing Director at Upex Electrical, said: “We’re delighted to bring Lewis on board. Our strategy is simple: invest in people, and use technology to make their jobs easier, not redundant. AI handles the admin so our team can do more of what matters - serving customers, building relationships, and supporting the next generation of electricians.”

As part of a wider business strategy to invest in talent across its operations, Upex Electrical has also welcomed Harry Ketley at its Newton Aycliffe branch. Both apprentices are enrolled on the Electrical Distributors’ Association (EDA) Trade Supplier Apprenticeship, giving them a grounding in products, service, and commercial skills tailored to electrical wholesale. Lewis said: “For me, it’s about building product knowledge and customer service experience so I can really contribute to the business.”






















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